Universal Containers (UC) has implemented a new ecommerce site for its resellers. UC is leveraging a multi-cloud architecture, B2B Commerce, for buildingthe storefront and Service Cloud Web2Case for offering case management functionality to its resellers. UC notices that the case volume is extremely high and a number ofresellers are raising cases for trivial issues on the B2B Commerce site.
Which two recommendations should a Solution Architect make to help resellers use the site more efficiently and lower the case volume?
Choose 2 answers
A. Offload the number of casesreceived via Web2Case by using Email2Case.
B. Implement Case Deflection.
C. Disable anonymous users on the site.
D. Plan and conduct User Adoption Trainings for resellers on how to use the site.
Explanation: Option B would help resellers findanswers to their questions by showing them relevant articles or discussions before they create a case. This way, they can resolve their issues without contacting support13.
Option D would help resellers learn how to use the site effectively andavoid commonpitfalls. This way, they can reduce errors and confusion that might lead to unnecessary cases2.
Universal Containers serves customers globally across two businesses. Each business has its own org for managing itssales and support operations. Each lineof business also maintains its own reporting systems using both CRM Analytics and Salesforce reports, but the CEO is asking for a unique dashboard that includes the global opportunity pipeline with data from both orgs.
What should a Solution Architect propose?
A. Use CRM Analytics in the primary org and create a Salesforce External Connection. Then, create a dataflow to combine data from both orgs.
B. Use one org as primary and an ETL tool to synchronize the accounts and opportunities of the other org. Then, use standard reports.
C. Use CRM Analytics in the primary org and then, in thedashboards, use Salesforce Connect to query the data from the other org.
Universal Containers (UC) recently completed a successful implementation of B2BCommerce classic andsaw an immediate increase in both its customer experience ratings and overall bottom line due to the influx of sales through its commerce application. After this initial experience, UC decided to target its internal Sales team for the same successful outcome with Salesforce CPQ and Sales Cloud.
UC's requirements include that its internal Sales team be able to sell its current commerce catalog and expand this catalog to include even more products. In addition, UC wants to give its internal Sales team the ability to utilize CPQ's discounting functionality, along with approval rules for its Sales leadership team. Today, product and pricing is mastered in B2B Commerce and
orders are fulfilled in the ERP.
What should a Solution Architect recommend when architecting a solution to meet UC's requirements?
A. The Product and Pricing Data should be mastered in the ERP and then integrated into both B2B Commerce and CPQ via REST API.
B. The Product and Pricing data should be mastered in B2B Commerce and integrated intoCPQ via REST API, and finally integrated to the ERP via SOAP API.
C. The Product data should be mastered inside B2B Commerce, while Pricing should be mastered inside CPQ. Both solutions should be integrated via Apex and then integrated tothe ERP via SOAPAPI.
D. The Product and Pricing data should be mastered in CPQ and integrated to B2B Commerce via Apex, and then finally integrated into the ERP via a middleware solution.
Explanation: it leverages the existing product andpricing data that is mastered in B2BCommerce and integrates it into CPQ via REST API, which is a standard and flexible way of exchanging data between different systems. There are connectors available on AppExchange that can help synchronize product and pricing data between B2B Commerce andCPQ, as well as streamline channel experiences and align order history. Integrating the final orders to the ERP via SOAP API can also ensure that the fulfillment process is consistent and accurate.
Universal Containers (UC) is evaluating Salesforce for a Lead to Invoice solution, as its current process for getting payments from customers «s incredibly laborious. UCknows now its current invoice process runs through its back-office ERP, and is unsure how it would work within a front-office tool going from a lead all the way to an invoice. UC is looking to purchase Revenue Cloud, Sales Cloud, Marketing Cloud Account engagement, and MuleSoft to work with its CRP. The CIO also wants to make sure UC is utilizing the data across these clouds in the most automated way possible without a lot of manual data intervention as is required today within its back- office CRP
What should thesteps in the business process look like when creating a multi-cloud Lead to
Invoice solution in Salesforce if UC's CRP will be the system of record for invoices?
A. Lead, Opportunity, Quote, Order, Invoice, Payment, ERP
B. Lead, Opportunity, Quote,Order,ERP
C. Opportunity, Quote. Invoice, Payment, CRP
D. Lead, Quote, Opportunity, Order, Invoice. ERP, Payment
Explanation: This option would follow the lead-to-invoice process that Salesforce Billing supports2, which involves creating an invoice from an order and then sending it to theERP system for payment processing. This option would also leverage Revenue Cloud and Sales Cloud features such as CPQ and Billing to automate and streamline the quoting and invoicing process.
Since UC's CRP willbe the system of record for invoices, the order information will need to be passed to the back-office ERP for invoice creation and processing. Therefore, the business process should include Lead, Opportunity, Quote, Order, and then directly into the back-office ERP system. Payment processing can behandled within the back-office system or potentially integrated back into Salesforce with appropriate consideration for data security and compliance.
A Solution Architect is presenting a design for the Phase 1rollout of a B2B multi-cloud solution that includes CPQ and B2B Commerce using the CPQ B2B Commerce Connector. During the presentation, business stakeholders push bade on some of the key design aspects. The business is keen to have the product images and SCO data pushed back to CPQ from 828 Commerce, which is not incorporated in the current design. Further, the business wants the Solution Architect to find a way to map discounts and promotions in 828 Commerce to CPQ pricing and add that to the Phase 1 deliverables.
Which two responses should a Solution Architect present to the stakeholder s?
Choose 2 answers
A. There are significant differences in the discounting models and options between B2B Commerce and CPQ, and for that reason, it is better to handle them separately. without syncing to CPQ.
B. Product Images and SCO data are B2B Commerce specific metadata. It is recommended to keep them only in 828 Commerce, and not push to CPQ.
C. Map the product images from B2B Commerce to CPQ, by passing the URL of theimage File from CC Product to Product2 object. SEO data sync will require additional customization and it is recommended for Phase 2.
D. Map the discounts and promotions to Additional Discounts field on the quote Int.
However, we would need to ensure thatthe price rules do not run for quotes originated from B2B Commerce unless there is a specific business need.
Universal Containers (UC)is using Sales Cloud and Service Cloud. UC wants a solution that can tend scheduled emails on a dairy, weekly, or monthly basis to existing customers and prospects. UC also wants to track if customers haveopened the emails. There can be as little as 1,000emails in a week or as many as 100,000 emails in a month, depending on the season.
Based on that criteria, which solution should the Solution Architect recommend to UC?
A. Set up scheduled flows to handleemail sending and tracking.
B. Recommend Marketing Cloud Account Engagement.
C. Develop a custom solution using scheduled Apex to send emails.
D. Recommend Marketing Cloud Personalization.
Explanation: This is a feature of Salesforce Marketing Cloud that allows you to create and send personalizedemails to your existing customers and prospects based on their account data and behavior. It also enables you to track email opens, clicks, bounces, unsubscribes, and more1.
Marketing Cloud Account Engagement can help you handle large volumes of emails and schedule them on a daily, weekly, or monthly basis. It also integrates with Sales Cloud and Service Cloud to provide a unified view of your customers across all channels12.
Universal Containers is currently utilizing B2B Commerce Cloud, Service Cloud, and Field Service for its Sales teams, call center, and Field Service teams. The Field Service team would like to havevisibility of Commerce Cloud data because customers in the held will often ask about sales order details.
What should the Solution Architect recommend to give this kind of data access?
A. Create a new permission set that grants access to the Order and Order Item object and assign it to the Field Service users.
B. Create a new profile that grants access to the Order and Order Item object and assign it tothe Field Service users.
C. Give Commerce Cloud license to the Field Service team to view Order and OrderItem data.
D. Give Sales Cloud license to the Field Service team to view Order and Order Item data.
Universal Containers (UC) has expanded rapidly in recent yean following a number of acquisitions. The new CMO wants to use all Leads from one of the acquired Salesforce orgs to luck-start a new targeted campaign in uC's mam Salesforce org. The acquired company would like to keep its Lead data because it enriches the Lead before it comes into Salesforce via third-party marketing tool and supports its direct sales channel. Beyond the Lead use case, both Salesforce orgs will remain completely independent from one another.
Which integration approach should a Solution Architect recommend between the UC mam org (the target org) and the acquired org (the source org)?
A. Discuss a strategy that includes manually migrating all Leads from the sourceorg to the target org every day using data loader.
B. Discuss a strategy between the source org and target org Sales teams on the criteria of Leads to migrate from the source org to the target org, and migrate Leads to the target org before the enrichmentwithin the source org.
C. Discuss long-term strategies around deprecating the source org's ability to collect and enrich Lead data, and start to direct allLeads to the target org and ignore the source org.
D. Discuss a strategy between the source org andtarget org Sales teams on the criteria of Leads to migrate from the source org to the target org, and migrate Leads to the target org after they are enrichedin the source org.
Explanation: Option D would involve discussing a strategy between the source organd target org Sales teams on the criteria of Leads to migrate from the source org to the target org, and migrating Leads to the target org afterthey are enriched in the source org. This would allow both Salesforce orgs to remain independent from each other, while also enabling UC to use all Leads from one of the acquired Salesforce orgs for its new targeted campaign. This would also preserve thevalue of Lead enrichment that happens in the source org via thirdparty marketing tool.
Northern Trail Outfitters (WTO) has around 500,000 active customers stored m the Account object. NTO gets an average of two orders per customer each month from both internal and online sales channels. NTO is expectinggrowth of 15% year-over-year (YoY). Various NTO users have recently started complaining about slower performances while accessing order information or running reports. NTO customers are also teeing slower responses while accessingtheir order history on B2BCommerce.
Which two options should a Solution Architect consider to improve performance' Choose 2 answers
A. Develop an archiving strategy around order records from Salesforce based on a criteria that works with customer.
B. Enable reporting snapshots tostore summarised information.
C. Create a custom component to display all order information.
D. Use external objects instead of standard B2B Commerce Order object.
Explanation:
A. Develop an archiving strategy around orderrecords from Salesforce based on criteria that works with customers. This will help to reduce the load on the system by removing older order records that are not frequently accessed.
B. Enable reporting snapshots to store summarised information. This willallow users to accesssummarised data instead of running resource-intensive reports on large datasets. According to 1, developing an archiving strategy around order records from Salesforce based on a criteria that works with customer can improve performance by reducing the amount of data stored in Salesforce and improving query efficiency. You can use tools like Data Loader or third-party apps to export and archive old order records that are no longer needed.
According to 2, enablingreporting snapshots to store summarised information can improve performance by reducing the need to run complex reports on large data sets. Reporting snapshots let you report on historical data by capturing data from report results and storing them as custom objects. You can then use these custom objects to create reports and dashboards.
Universal Containers uses the Salesforce Platform to trackcustomer payments and any late payments. This is accomplished with an architecture that includes Marketing Cloud, Service Cloud, and an integration to the back-office billing system via MuleSoft. Invoices and payments are mastered in the billing system andexposed to Salesforce via MuleSoft. Notifications about customer payments are orchestrated out of Salesforce and emailsare sent via Marketing Cloud. The late payment invoice data is required for service representatives to be able to reference within Salesforce.
What should the Solution Architect recommend when determining the role of each system for a use case of sendingpayment reminders?
A. Integrate the billing system directly with Marketing Cloud via MuleSoft to trigger based on events from the billing system.
B. Create cases within Salesforce from the billing system based on payment statues with MuleSoft event orchestration and send payment notifications via Marketing Cloud.
C. Recommend a trigger from the billing system into Marketing Cloud, which sends customer formatted emails.
D. Load the payment and invoicing data within Salesforce from the billing system with MuleSoft, and drive payment notifications via Marketing Cloud.
Explanation: Universal Containers use Salesforce as the source of truth for customer payments and late payments, and leverage Marketing Cloud to send personalized and timely paymentreminders based on customer segments and preferences1. By loading the payment and invoicing data within Salesforce from the billing system with MuleSoft, Universal Containers can also enable service representatives to access and referencethe late payment invoice data within Salesforce.
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